Who Is Danny

I am a Content Marketing, SEO and Social Media Trainer and Consultant based in North London, with 12 years experience in SEO, 7 years in content marketing and social media.

I have worked in the most competitive markets, covering  and I have ran large search and social teams agency side and in-house most recently I oversaw European teams for RetailMeNot, including (UK) vouchercodes.co.uk, (FR) bons-de-reduction.com, ma-reduc.com, (DE) deals.com and (NL) actiepagina.nl.

Let’s work together!

What Danny Does

I problem solve, typically helping CMO’s, Heads of Marketing, Search and Social Media Leads get the most out of their teams and resources.

I can work independently or alongside teams to solve current issues and develop long term holistic strategies.

It would be great to help you and your team/business.

Let’s work together!

How Danny Works

I get my hands dirty, I understand your mission statement, I ask the right questions to get the right answers so I can deep dive into your site and data to fix your issues.

Transparency is key for me, I keep you up to date at every move and recommend dedicated systems to create clear roadmaps.
I am not afraid of to be frank and tell you what you might not want to hear however I will tell you and work with you and the team to improve your results.

I develop the documents you require, no huge long documents for no reason and if you require a large detailed strategy document I will happily deliver this.

Let’s work together!

The Verticals Danny Have Worked In

Money saving, classifieds, property (real estate), travel, mortgage, finance, high end fashion and e-commerce.

Previous clients include: RetailMeNot, eBay, Gumtree, Zoopla, Tesco, TUI Group (including First Choice and Holiday Hypermarket), farfetch and Dealchecker.

Let’s work together!

What Danny Did In 2014

  • Worked with over 20 businesses
  • Helped 4 start ups
  • Helped businesses across multiple industries including: FMCG, sports, e-commerce, discounting, finance, money transfer, price comparison and luxury travel.
  • Hosted 8 content marketing workshops across Europe
  • Hosted E-commerce content marketing training for The Content Marketing Show & BrightonSEO
  • Spoke at a handful of conferences, covering content marketing and social media.
  • Judge for the Social Media Awards
  • Advisor to a creative marketing agency and app company

Featured and Interviewed In:

Danny Denhard as seen in

Discussing social commerce, SEO, impact of content marketing, social media changes and user experiences.

  • my content marketing predictions for 2015

    My Content Marketing Predictions for 2015

    Throughout my content marketing workshops and training courses this year, a number of CMO’s and business leads have asked me for my top content marketing predictions for 2015, so I wanted to put together my dedicated list for 2015 and beyond: Audio The rise and re-rise of podcasts will continue (thanks to serial) with supporting information […]

  • Content marketing 2015

    Where content marketing is going in 2015

    Content marketing has had a great 24 months or so, the last 12 months in particular has seen some the best content marketing to date and really has increased the status quo. I got in touch with 12 industry leaders (ranging from agency leads, directors of their own firms, publication heads and designers) and asked […]

  • SEO 2015

    The State Of Organic Search Going Into 2015

    Something that many people want to know at the end of each year is what is the state of play within your vertical. I created six questions that I would question myself and then (as you do) asked these questions to 13 of the smartest minds in organic search/SEO, ranging from independent consultants, to heads and […]

  • YouTube is Broken

    Algorithms: Understand Why YouTube Is Broken

    When you work online, you live and die by algorithm updates, it is particularly hard to explain how algorithms work, how they impact how your site works and how small changes can actually really hinder businesses. Most businesses have been fighting algorithms for over the last twelve years. It now impacts the everyday person more than […]

  • facebook instant articles

    Facebook Instant Articles

    Facebook Instant Articles will be great for storytellers and brands wanting to capture and delight audiences instantly and on the platform their audiences uses the most. Articles directly readable from the newsfeed will encourage more engagements (think more about publisher KPI’s like reads and then shares) of your articles in the most organic way. I […]

  • Facebook newsfeed edit

    Reclaim Your Facebook Newsfeed Back In 5 Easy Steps

    Unlike business pages – go to https://www.facebook.com/username/likes_other (obviously edit the username to yours) and remove/unlike any business pages you do not want to appear. Stop pressing the like button and actually comment more – you will have a better personal experience and will completely change your Facebook feed, the more likes the more flooded your […]

  • Adidas social media case study

    Adidas Social Media World Cup Case Study

    Adidas case study: What a brazuca, 6 months planning & hour to hour calendar can achieve for the Brazil World Cup I love insights and windows into real time and social media marketing hubs, especially when large companies such as adidas plan for global sporting events such as this years World Cup. This Adage article includes: A […]

  • Behavioural economics

    The 4 Take Away’s From Behavioural Economics

      Something that I have always been interested in is why we do certain things, especially when it comes to trust online. I wanted to understand the most relevant effects and behavioural influences, I reduced the long list down to the most relevant four: Anchoring Bias – We tend to rely too heavily on the […]