Here is a quick-fire list of the top 6 growth opportunities right now!
- iOS 14 app clips – go have a play & create
- QR Codes. Really dig into why QR codes are great, think more than scan-to-menu or scan-to-URL, think billboard actions & online to online, offline to online.
FWIW you can trigger and action:- SMS
- URL
- Download something
- Pay (buy)
- + Many more
- Sign in with… Google, Sign in with Apple (move away from social logins)
- Hint #2, Go check out Google testing Google doc highlight to send on Gmail
- SMS and instant messenger as personalised communication channels. DTC and personality brands
- Short form video platform that doesn’t show related videos and enables embeds and distribution
- Exclusive Retention Marketing and leveraging exclusive content and offers by channel. Dedicated retention marketing is hard but so important, especially for brands who will likely lose 20-25% of their 2021 marketing budget.
It worth reading my five essential roles for 2021 and why I included and blended retention marketing with a growth specialist.
Agree, disagree?
Need help seeing the opportunity, here’s my link to growth advisory offering.
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