Podcasts exploded in 2020, it is likely the third step change for podcasts. 1st Chapter: The first was listening on the go on your desktop or your iPod. 2nd Chapter: The second was around 2018 when there was an explosion in better bluetooth headphones (many suggest it was the AirPods that gave podcasts another explosion) […]
Attest launched their Brand Performance book this week, it’s a great snackable guide to thinking like a performance marketer and applying to brand marketing. Attest asked me to be part of the validate chapter, the TLDR validate is where you validate your idea with data and use test, learn, and iterate to refrain your brand […]
As a big podcast fan and listener, I am often asked for recommendations and podcasts well worth listening to: Let’s Talk Marketing – great guests and in-depth discussions around Marketing and making it work for businesses of all sizes. Shiny New Object – a Marketing Podcast – short-form podcast from UK businesses typically from not […]
A friend of my Ed Vinicombe has launched his new start up The Digest and it’s a content great platform around inspiring content and content to make you question what you are doing and how to improve. I have written a number of articles for The Digest and here are my first round of articles for […]
I was invited to be interviewed for Render Positives third video podcast. I really enjoyed their original podcast with ad legend Rory Sutherland (definitely check out his interview) and was great to be involved in this podcast. My interview was just over an hour (kindly edited by the RP team) and covers: Content marketing and […]