Blog marketing

The Questions For CMO’s & Brand Leads To Answer in 2021.

As part of an upcoming project brand book 2021, I created a number of questions to ask brand leaders from many different industries. Following on from their answers, I created this list of questions for CMO’s and brand leaders to answer to ensure there are ahead of the curve and the many obstacles we will […]

Blog growth

Retention Test Ideas

Retention can be hard work and a lot of hand cranking, here are some of the most successful retention programmes used across my career.