As part of an upcoming project brand book 2021, I created a number of questions to ask brand leaders from many different industries. Following on from their answers, I created this list of questions for CMO’s and brand leaders to answer to ensure there are ahead of the curve and the many obstacles we will […]
I am a huge believer in personal mentors or coaches. In the professional world the more senior you become the less training you tend to receive, the less time you make for self-learning and although you feel like you do coach and offer to coach, the less you deliver. In the near future, I truly […]
Find out how to apply the 9p’s to your departments action plan and offer a centralised way of delivering a great process each quarter
If you are into marketing and want to understand content marketing, this documentary from The Content Marketing Institute is definitely for you and in my personal opinion it’s a must watch and share for you and your business. It covers: the history of marketing the point that marketers took content to marketing the development of […]