Department Audits

Ensure you and your company are getting the most out of the teams and departments, ensuring your business growth

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What Are Department
Audits

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Many company leaders have to take the word of the Department or Team lead on what their team are working on and what is and is not working.

This is not uncommon, however, it leaves many feeling their investment in larger Teams and Departments is not returning the investment and often leads to long internal discussions and battles.

The audits consist of:

  • Break down what is and what is not working

  • Cuts through buzzwords and busy dashboard to let you know what is working beyond the numerous channel activities and reliance on paid marketing

  • Review individual people’s performance and the value they bring to the wider business

  • Investigates and report on the ROI of your agencies

  • Evaluates how well your Department lead is doing and where they need to invest, reduce headcount and where you may need to reshape your business for the future

  • Make recommendations for the business to optimise toward

  • Sneak Peek - I use a keep, kill, cure, copy methodology to help the business prioritise the most important actions and know: when, why and where needed ‘the how’.

The audits are perfect for:

  • Founders, CEOs and C-Suites in need more confidence of their Marketing and Growth offering

  • Challenger brand leaders who need a competitive edge

  • & Busy Marketing leads, VPs and CMOs who are too busy to get in the business to work on the business

Full Audit Offers

  • Full Department audit - best for founders, CEOs or C-Suites with concerns over its performance or the leaders performance.

  • Review of Marketing performance and the results connected. Most departments are a little lost or cannot tell you what the most important activities are and their impact of them, I help you get to the bottom of thus

  • A full audit on your “Marketing Strategy”. Often these are a list of tactical channels or a calendar full of activities, I help seasoned department leads to promoted up and comers create the best plan for business success

  • Unfortunately many Marketing leaders aren’t hitting their targets and are hindering the business not improving it. I help you review their performance, their team and decide if there is a better way for the business to progress or if the leader needs 1-2-1 coaching

  • Many brands are struggling to hire, they aren’t hiring the right people or constantly hire the wrong profile to help Marketing or the business to progress. The hiring audit breakdown what you need, why you need them and helps you to restructure the Marketing or Growht departments

  • Are you looking to improve your Growth function or build a dedicated Growth department - the Growth audit helps you to understand the potential, the issues and where you need to strength your department or reshuffle how you are building the best possible product and Marketing distribution.