March Must Reads Newsletter
This month’s Must Reads newsletter is now live. 3 themes are guiding the future:
AI is shifting from hype to hard reality, raising new questions about consent, creativity, and how far we’re willing to let machines borrow our likeness, voices, and decision‑making.
Virality is now engineered, not accidental: from Drake-backed crypto casinos to MrBeast-style clipping flywheels and prediction markets framed as “news 2.0”, attention has become a casino where every moment, bet, and clip is optimised for profit.
Reputation, culture, and systems are quietly being gamed at scale—from Gen Z living in an endless archive and billion‑dollar brand reinventions, to reputation clean‑ups and small human wins against dumb bureaucracy - showing how power really works behind the scenes.
